Your lender partner keeps their homeowner book watching home values and equity monthly on ClearEquity. As a partner agent, those reports carry your name too — and when a homeowner asks "what's my home really worth?", the CMA request comes to you.
Your name and contact ride on every monthly equity report and email your shared clients receive. They see you next to their favorite number.
Your lender's homeowner book, scored for listing likelihood — tenure, equity depth, rate position, live behavior on their own reports. You see who's warming up before the yard sign goes up.
The monthly public-records listing sweep spots your new listing and preps a co-branded kit — flyer, social assets, and a financing sheet with real monthly numbers. Nothing sends without a human pressing the button.
Every report invites the homeowner to ask for a real CMA. Those requests go to the partner agent — that's the deal: they keep the lending, you get the listings.